Ronco, OxyClean, ShamWow and P90x

It’s late at night and you can’t sleep. You should probably use that time to read your Bible and pray for all the things going on in your life but instead, you decide to kill some time by watching TV. The only problem is that even though you have 500 channels on your satellite dish, there is absolutely nothing on.

Wait, what was that? You go back to the channel you just passed to listen to a guy tell you about ShamWow, the amazing chamois, towel-like product that will absolutely revolutionize your life. You’ll save money because you’ll never need to buy another paper towel as long as you live. In addition, it will absorb any spill or stain that has ever soiled your carpet.

The Amazing ShamWow!
The Amazing ShamWow!

You’re mesmerized as you wonder how you’ve lived even one day without this fantastic, amazing, revolutionary product.

Such is the world of infomercials, 30 – 60 minute “paid programs” which aim to sell you products that you probably wouldn’t pay a dime for if you saw them in the local Wal-Mart. But somehow, when you watch the infomercial, you’re tempted to sign over the deed to your house to get a bucket of “Oxyclean.”

Growing up, I remember Ron Popeil, who popularized the infomercial with his amazing food dehydrator. I desperately wanted one so I could make beef jerkey, but I wasn’t old enough to have a credit card, so I could never order one. Just maybe though, I’ll be lucky enough to acquire one through a white elephant gift exchange!

Amazingly, Ron Popeil is still promoting his Ronco products. Infomercials have come a long ways though. Recently, I saw an infomercial for a revolutionary fitness program called P90x. To be honest, I have wanted to get this program because I know that if I go through the 90 day intense workout, I will look more ripped and fit than just about any man alive! Seriously though, I know many who have used the program and it does seem legit. Perhaps I’ll give it a shot when I have about $70 laying around that I don’t have anything else committed to it.

In the mean time, I’ve come up with my own version of P90x. As you know, Jennifer and I are giving leadership to our staff to encourage and coach them to reach the nearly 2 million students in California, Arizona and Hawaii who are ethnic minorities. The number of students who are culturally non-white continues to increase and is now approaching 60% in our region.

In order to reach these students effectively, we need to start movements within their cultural group that will communicate the message of Christ in a way that is culturally relevant to them. That’s our goal.

Jen and I have identified 90 different cultural ministries that we would like to start on campuses throughout our region. So what is our version of P90x? Well, we are starting with Prayer. We’re praying for the Lord to help us start 90 new cross (x) cultural ministries. Hence P90x is Praying for 90 crosscultural ministries to be established in California, Arizona, Hawaii and Las Vegas.

We are trusting the Lord to establish 8 of these new ministries by December and 18 total by May. This is a huge step of faith for us and we’re working hard to surface leaders for new potential movements. Please pray for us and with us that the Lord would establish HIS P90x program here in our region. I can say with all sincerity that this P90x program WILL revolutionize things. And if you have a cool idea for how we can
turn this into an infomercial, please let us know!

Click here to view the pdf version of The Lowedown!

Fall Retreats

Two weeks ago I had the opportunity to speak at the Fall Retreat for our San Diego Campus ministries. I do a series of talks based on Jesus’ invitations in the gospels to “Follow Me!”

Check out this brief highlight video of the weekend. I’m not prominent but if you look closely, you’ll see me make an appearance!

This weekend, our family will be in the San Bernardino mountains as Jen and I will be speaking at the Fall Retreat for my alma mater, Cal Poly Pomona. Please pray for us.

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Destino-Epic Fall Retreat

Last weekend, many of our Southern California Epic and Destino ministries converged in the mountains outside of Los Angeles for a joint Fall Retreat. About 130 students came. Students from our new Destino movement at Chico State drove 7 hours to connect with other students from Destino at Long Beach, USC, Fullerton, UCLA and even Arizona State! Check out this short video they produced to share a glimpse of their weekend:

Campus Crusade creates iPhone Evangelism application

If you have an iPhone, you can now download a cool application that has just been developed and released by Campus Crusade. It’s called “God Tools” and it is an application that has “The Four Spiritual Laws” booklet, the “Would you Like to Know God Personally” booklet and a couple of other spiritual tracts. In addition, there is a link to many popular articles from our everystudent.com website.

Overall, it’s a great application to help you as you share the love of Christ with others. And best of all, it’s free. I’ve downloaded it already to my phone and it’s pretty cool.

You can check it out by searching “God Tools” from your iPhone App application.

You can also learn more from the iTunes website:
http://itunes.apple.com/us/app/god-tools/id378125624?mt=8

Enjoy!

Patricia’s Story

Patricia Calderon
Patricia came to know Christ when she learned about Him through the website: every student.com

Before entering her freshman year at UC Davis a few years ago, Patricia visited our everystudent.com website. In an attempt to quench her spiritual thirst, Patricia read just about every article that was on the site.

Patricia ended up giving her life to Christ and began getting followup resources through the site.

A few weeks later, she showed up on campus at UC Davis as a brand new freshman, looking for a place to plug in socially. She saw the signs and banners for Campus Crusade for Christ and recognized us as the group behind the website that had dramatically influenced her life.

Right away, she got involved in a Bible study with some other freshman girls that helped her to grow in her new faith. By the time she was a senior, Patricia was leading a freshman Bible study herself!

Did you know?
www.everystudent.com gets over 3 million visitors each month.

Making a Global Impact

So there I was, staring at a huge LCD flat screen monitor on the wall that displayed in bright colors a map of the entire world. Every few seconds, a small flag would pop up with the name of a different country, indicating that someone from that country had either visited one of our websites, indicated a decision for Christ or requested follow-up of some kind. (read the rest of The Lowedown)

Did You Know?

Check out this link for a cool flash presentation on the impact Campus Crusade’s Campus ministry is having around the world. This was shown to all of the national leaders back in February and to all of our staff over the summer. There’s a bit of inside language (the infamous Crusade acronyms) but you should be able to get a glimpse of what God has been doing.

http://campuscrusadeforchrist.com/did-you-know